DESIGN BRIEF

Book Cover Design Brief Template

1. Project Overview:                                       

• Title of the Book:

• Author Name:

• Genre/Category:

• Brief Synopsis (summary of the book's plot/themes):

2. Design Objectives:

• Describe the mood or tone you want the cover to convey (e.g., suspenseful, whimsical, serious, romantic, etc.).

• Identify key themes or motifs in the book that should be reflected in the cover design.

• Specify any particular imagery or symbolism you envision for the cover.

3. Target Audience:

• Who is the intended audience for this book?

• What age group or demographic are you targeting?

• Are there any specific interests or preferences of the target audience that should be considered in the design?

4. Visual Style Preferences:

• Are there any existing book covers that you admire or would like to use as inspiration?

• Describe any preferred colour schemes, typography styles, or design elements.

• Is there a particular artistic style or aesthetic that aligns with the book's content?

5. Practical Considerations:

• Specify the dimensions and format required for the cover (e.g., paperback, hardcover, ebook).

• Are there any printing or production limitations to consider?

• Will the cover need to include any specific text elements (e.g., endorsements, taglines, author bio)?

6. Branding and Continuity:

• If this book is part of a series or part of an author's body of work, how should the cover design maintain consistency with previous books?

• Are there any branding elements or logos that should be incorporated into the design?

7. Deadline and Budget:

• What is the deadline for the final cover design?

• Do you have a budget in mind for this project?

8. Additional Notes:

• Any other important information or preferences that should be considered in the design process.